Oxford Street is once again welcoming back the iconic IKEA bag…and it is just in time for Christmas! Step into the ‘Hus of FRAKTA’, a pop-up experience celebrating the blue bag. A blue emporium designed to bring a touch of IKEA to customers before their grand opening in spring next year, purchase your bag for 75p and pay an extra £3 for personalisation.
A cultural icon, the FRAKTA bag has been reimagined by legendary designers and is used by fans around the world – as a laundry basket or beach bag, we think the FRAKTA bag makes for a fun Christmas present this year so head down to the pop-up and get yours…see you there!
Hus of FRAKTA will be located at 216 Oxford Street, next to the soon to open Oxford Street store. Doors will open at 11am on Thursday 28th November. and will be open daily from 11-8pm Monday – Saturday, and 12pm – 6pm on Sundays until March 2025.
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