Pride Day 2024 might fall on Saturday 29th June, but Oxford Street is celebrating the LGBTQIA+ community all month long, with a series of events, exhibitions and special treats. Here’s everything you need to know to join the celebrations and show your support.
Photo credit: David Parry/PA Media Assignments
Proud West End
Proud West End is back for another summer! The exhibition, set in Grosvenor Square just a short stroll from Oxford Street, is an audio and visual experience that showcases the lives and experiences of individuals in the local LGBTQIA+ community. You can watch their journeys by scanning the QR code appearing alongside each portrait. It’s free (no need to book) and runs from Tuesday 11th June to early July.
Photo credit: David Parry/PA Media Assignments
Take in live performances
If you head to John Lewis on Saturday 29th June, you’re in for a treat. From 12-3pm, there will be a special appearance from DeDeLicious, one of the contestants from the fifth season of RuPaul’s Drag Race UK. Then from 11-5pm, you can shop to live music from DJ Lyndsey, who will be on the first floor atrium. To get you in the party mood, you’ll also be able to get your face painted with glitter between 11am and 4pm.
Immerse yourself in art
This Pride, Outernet have partnered with Pride in London, GAY TIMES, GALOP, Classical Pride, and Trans+ History Week, and will showcase a diverse range of content designed to celebrate and support the LGBTQ+ community, completely free to audiences right in the heart of Soho. Visitors can expect an array of events and displays such as the iconic archive sof GAY TIMES, a powerful piece documenting the history of Trans+ people to the sound track of the UK’s first professional trans+ choir – Trans Voices. A five day festival hosted by Classical Pride will see the opening of a brand new concept – Classical Drag – with famous drag queens battling it out in a musical extravaganza.
Enjoy tasty food
LAVO restaurant in The BoTree Hotel will be serving their famous 20-layer rainbow cake for Pride, and you can also enjoy all the tasty treats throughout Oxford Street, including street food at Market Halls (try the Sexy Buns or the DF Tacos), seasonal bites and drinks at the newly opened 1864 Rooftop Bar & Restaurant on the rooftop of John Lewis, or Manhattan-inspired dishes at Gordon Ramsay’s Bar and Grill.
Sing along to the greatest hits of all time
Nothing brings people together like singing and dancing. Which is why Boom Battle Bar is promising an unforgettable Pride Day, with limited edition rainbow-inspired pride cocktails with ABSOLUT, as well as Drag DJs spinning iconic tunes throughout the night. More importantly, the venue provides a welcoming environment where everyone can be their authentic selves without fear of judgement. You’ll of course also be able to enjoy the usual karaoke and games such as augmented reality dart and axe throwing and beer/prosecco pong.
Soak up the atmosphere
Pride Day is about celebrating the LGBTQIA+ community and all standing proud together, so we can’t think of a better way to celebrate than by simply soaking up the atmosphere and interacting with each other, whether that’s walking up Oxford Street together or chilling in one of the many parks, including the aforementioned Grosvenor Square, where you can enjoy the Proud West End exhibition too.