There are loads of family-friendly activities on Oxford Street, perfect for kids and adults alike. Here are some ideas for your next family visit to the West End, from crazy golf and immersive art, to a themed afternoon tea and the cinema – there is loads going on to keep everyone entertained!
1. Swingers family Sunday’s
Oxford Street has a lot more to offer than simply shopping…did you know you can play a round of crazy golf and get competitive whilst playing old-school arcade games? Well Swingers has all of this as well as delicious street food from some of the best restaurants around, including Pizza Pilgrims, Breddos Tacos and Patty&Bun. A great way to while away an afternoon, Swingers now offer family sessions every Sunday – book here.
2. FRAMELESS – Multi-sensory tots classes
This is for the little ones. Head to FRAMELESS for a multi-sensory tots class in collaboration with My Little Coco. For every ticket, guests will receive a My Little Coco goody bag. Weekly classes kick off from 4th October – embark on a magical journey together with your toddler and uncover hidden wonders inside an immersive enchanted forest. Sing along to tunes, play with colourful sensory toys, and catch bubbles to unlock imagination and wonder through the magic of play, music and movement. Find out more here.
3. John Lewis tech suite & toys
On the 5th floor of John Lewis’ flagship store, explore the newly refurbished tech suite featuring an upgraded Apple section with the new iPhone 16, all the latest in gaming and household tech, alongside a dedicated tech team to help you set up your devices straight away! A haven for kids, they can test out the latest devices and get stuck into trending video games. Don’t forget to swing by the toys section as well, with kids favourites including Lego, PlayMobile and new squishy toys JellyCat. This is a perfect pitstop to avoid the rain or keep the kids happy whilst on a shopping trip.
4. Moco Museum
New to Oxford Street, Moco Museum is an impressive contemporary art space showcasing the very best of modern art. Stop here to entertain the kids and find peace amongst the hustle and bustle of Oxford Street for an hour or two. With large scale artworks that will capture the imagination of kids, as well as digital art – Moco Museum has something for the whole family. Book your tickets online and save.
5. Mad Hatters Afternoon Tea
Tuck into this fun-filled afternoon tea – the Alice in Wonderland theme makes this a big hit with kids! From delicate finger sandwiches, to innovative sweet treats – the afternoon tea at the Sanderson hotel is a treat for the whole family. Kids will be amazed by the decoration and bursts of flavour, while adults can sip on champagne. Book a table here.
6. The Cinema at Selfridges
A classic family activity, the cinema is always a winner. Head to the basement in Selfridges and you’ll find The Cinema. With luxurious velvet lined chairs, superior snacks and drinks
7. Microsoft gaming suite
The Microsoft store at Oxford Circus will keep the kids busy for hours! With dedicated gaming suites, this is a mecca for kids that are game-obsessed. The main attraction at the moment is the high-octane racing game – Forza Motorsport. Take a seat in the custom racing drivers seat and play this adrenaline pumping game as you race against the very best. One not to miss.
8. NBA Store
More than a shop, the NBA Store offers visitors the opportunity to interact with basketball in a multitude of ways. Compare your hands and feet to those of your icons, and measure yourself against the giants of the game (pun intended!). Explore the extensive range of authentic NBA merch, and head to the Custom Lab to add your own flare. This should be on your list for parents of sports mad kids.
9. Outernet
Just by Tottenham Court Road station you will find large scale digital screens showing the latest in digital art. Take a moment to stop and admire the impressive artwork. A great opportunity to slow down and expand your imagination, kids will love being close to the art and interacting with it – make movements and art will move!
10. Doughnuts from Krispy Kreme
A sweet treat always goes down well with kids, and Krispy Kreme’s flagship offers the very best selection of deliciously soft and sweet doughnuts. With hot off the line Original Glazed Doughnuts on offer, kids can watch the masters at work whilst tucking into their sugary snacks. With fun collaborations, discover the current Barbie themed doughnuts, and keep an eye out for Halloween themed flavours and designs…
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